FROM BROWSING TO BUYING

5 Website Essentials

Typically, you have about 5 to 15 seconds to capture a visitor's attention where they decide on if they want to stay on your website's landing page. In this brief window, visitors quickly assess whether your page offers value, relevance, and a solution to their needs or interests.

To maximise engagement and retention, it's crucial to make a strong first impression with compelling visuals, clear messaging, and an exciting offer that resonates with your target audience!

We all know that attention spans are short online, and there is a certain art in storytelling to prioritise the delivery of your key message and value proposition concisely and effectively which is critical within those initial seconds.